ALIVE INDUSTRY

Alive Industry is a Japanese BMX brand founded in 2012 by Japanese BMX legends Reito Murata, Yugo Ito, and Daisuke Maja, who are three pivotal figures in leading Japanese BMX culture. The brand aims to create products that better suit the needs of riders with Asian physiques, utilizing unique Japanese craftsmanship to develop a new product line distinct from European and American brands! CNC-machined products such as sprockets and stems continue to be made in Japan, promoting Japanese-made parts worldwide!

Alive Industry is a Japanese BMX brand bounded in 2012 by BMX legends Reito Murata, Yugo Ito, and Daisuke Maja, who are leading the Japanese BMX scene for over a decade. The brand is dedicated to create parts that better suit for Japanese/Asia riders. With the technique of Japanese Industry to create completely different style of product line for the market.